The Three Fold Benefits of Saving Water in Business

Date posted: 19.02.2024

The importance of saving water has never been clearer. Businesses have a significant impact on the environment through their daily operations, putting them under increasing scrutiny through this growing awareness of environmental issues. This applies pressure on businesses to adopt sustainability practices such as water-saving to align with both consumer expectations and government regulatory requirements.

Saving water needn’t be seen as an expensive or mammoth task, and will improve an organisation for the better. Here are the three main benefits of saving water in business.


First and foremost, the environment benefits the most from water conservation. Water-saving techniques prevent the diversion of water from our rivers, lakes, and estuaries, keeping the environment healthy.

WWF states that whilst Earth is 70% water, freshwater - the stuff we drink, bathe in, and irrigate our farm fields with - is incredibly rare. Only 3% of the world’s water is freshwater, and two-thirds of that is tucked away in frozen glaciers or otherwise unavailable for our use. Water is a truly finite and scarce resource that we often take for granted. Adopting water-saving practices will help future-proof our ever-growing need for water.

A lesser-known benefit of saving water is that it directly contributes to reducing carbon dioxide emissions through less water entering energy-intensive treatment centres, which our blog explains further here. By embracing water conservation, businesses can play a vital role in supporting a more sustainable planet, whilst meeting internal net zero targets.

Cost Saving

Beyond the environment, water-saving initiatives also offer reciprocated benefits such as cost savings, with products like our Ureco providing a practical solution for businesses looking to reduce their water usage.

In our experience, the average cost for a cubic metre of water in the United Kingdom is £2.50, which adds up quickly in an office environment. So much so, just one urinal and 11-litre cistern flushing on the industry standard fill and flush system (every 15 minutes) will use about 385,440 litres of water a year - equivalent to 13 articulated petrol tankers - and will cost upwards of £963.60!

These massive cost savings often greatly offset the systems used to save water, with 95% of our partners seeing a return on their investment in the first 6-12 months of installing Ureco.

Brand Reputation

Authentic efforts to conserve water resonate with consumers. A study found that 66% of all respondents consider sustainability when they make a purchase, therefore adopting sustainability techniques such as water saving will enhance brand reputation and potentially increase sales.

Furthermore, one study found that 93% of employees working in an environmentally friendly office feel happier in their jobs. This means that promoting water-saving habits in the workplace not only contributes to environmental conservation but also fosters a positive work culture. Employees are more engaged when they feel they are part of a company that prioritises sustainability and social responsibility, which will ultimately be seen and felt by the consumer.

Where Do I Start?

It can be difficult to know where to start saving water. Fortunately, you are in the right place. Our 4 Easy Ways to Save Water in the Workplace blog provides a starting point, focussing on the washrooms, where typically 90% of water consumption is attributed in an office.

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